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iPhone升级计划将被Apple升级取代 -- The iPhone Upgrade Program is being replaced by Apple Upgrade

文章摘要

苹果iPhone升级计划允许用户每年以分期付款方式获得最新款iPhone,并可在12个月后免费升级至新机型,同时包含AppleCare+服务。

文章总结

好的,这是根据您的要求,对原文主要内容进行的中文重述,已保留关键细节并删除了与主题无关的导航菜单、页脚链接等内容。


标题:iPhone 升级计划

核心内容:

苹果公司的“iPhone 升级计划”即将终止。苹果感谢所有参与该计划的用户,并告知现有会员可以继续按月支付剩余款项。当用户准备更换下一部iPhone时,苹果将提供多种便捷的获取方式,包括一个全新的支付选项。

后续选择:

当用户准备升级时,有以下几种途径: 1. 全新租赁计划(Apple Upgrade):通过新的“Apple Upgrade”计划租赁设备。 2. 运营商优惠:选购最新的运营商合约优惠。 3. 苹果分期:通过苹果进行分期付款。 4. 全款购买:一次性付清。

用户如有疑问,可在线或前往Apple Store咨询专家。

关于新计划“Apple Upgrade”:

这是一个设备租赁计划,适用于iPhone、iPad、Mac和Apple Watch。用户可以选择合适的期限,每月支付较低的租金,租期结束后可以轻松升级到新设备并归还旧设备。该计划仅在苹果官方提供。

常见问题解答(摘要):

  • 为何终止?:为了推出更具灵活性、更高价值且体验更无缝的“Apple Upgrade”计划。
  • 如何切换?:现有会员可登录账户查看状态,在选择新iPhone时,将“Apple Upgrade”作为支付选项即可。
  • 想保留旧手机怎么办?:可以继续按月付款,付满24期后,手机归用户所有,计划结束。
  • 对现有会员有何影响?:无需立即操作。与Citizens One的贷款协议继续有效,用户需按月还款直至24个月期满。当满足升级条件时,苹果会提供便捷的升级方式。
  • AppleCare+受影响吗?:不受影响。当前的AppleCare+保障已包含在贷款中,只要贷款正常,保障在24个月内持续有效。
  • 其他购买方式?:除了“Apple Upgrade”租赁,还可以全款购买或通过运营商分期。
  • 能用Apple Card分期吗?:可以,但需要前往Apple Store与专家沟通办理,目前不支持在线操作。

重要提示(脚注):

“Apple Upgrade”是美国(不含海外领地)的租赁计划,由Klarna提供,需通过资格审核和信用批准。用户需年满18岁,拥有有效的信用卡/借记卡和Apple ID。租赁iPhone需选择符合条件的运营商(不能是预付费计划)。升级需签订新租约并再次审核。该计划不适用于翻新机及部分特殊购买渠道。

评论总结

根据评论内容,主要观点和论据总结如下:

1. 对苹果取消iPhone升级计划、转向租赁模式(Apple Upgrade)的批评与担忧 - 观点:认为这是“你终将一无所有”趋势的延续,且租赁模式更不利于消费者,尤其涉及Klarna作为租赁提供商,可能带来限制和风险。 - 关键引用: - “They're switching to a lease model... also in their interests to continue the 'you'll own nothing' trend.” (viccis) - “This is truly the most dystopian timeline.” (paxys) - “The fact that the page is not particularly clear about any of this should tell you everything you need to know about this change.” (acmnrs)

2. 对租赁模式的经济合理性分析(支持或中立) - 观点:租赁可视为资本配置策略,避免一次性大额支出,尤其适合企业或希望定期升级的用户;部分评论认为其数学上并非不合理,甚至可视为无息贷款。 - 关键引用: - “Leasing isn’t 'I can’t afford to buy it.' It’s about capital allocation... Keeping $1,200 in my business earning a return is often worth more than prepaying for a depreciating asset.” (r0fl) - “Seems not terrible? As long as you treat it as a loan and not a lease you can end at any point it seems fine.” (nerdjon) - “This sounds like an incredible deal... Transforming a capital cost to an operational cost is fantastic.” (arjie)

3. 对产品创新停滞的批评 - 观点:认为苹果近几代iPhone缺乏实质性创新,导致升级计划吸引力下降。 - 关键引用: - “Makes sense they discontinued it given that the last 5 iphones have been almost exactly the same.” (OrangeDelonge) - “Why haven't I upgraded? Because there's no mini and all they make are phablets now.” (jghn)

4. 对所有权与租赁的情感与实用偏好 - 观点:部分用户强调拥有设备的情感价值,或偏好直接购买而非租赁;也有用户认为租赁更便捷,尤其适合定期升级。 - 关键引用: - “Some people have an emotional attachment to knowing they own the phone instead of leasing it (I’m emotionally attached to this position, however illogical).” (Aurornis) - “I'd rather have a cheaper, not as good thing that I own outright rather than lease (not own) a nicer, better thing.” (jjice) - “I'd consider leasing a Mac through this program... it's just easier than trying to sell it.” (socalgal2)

5. 对具体条款的质疑与细节关注 - 观点:关注租赁需绑定运营商、Klarna信用额度限制、设备锁定风险、以及最终买断成本等细节。 - 关键引用: - “If you’re leasing an iPhone, you’ll need to connect to AT&T, T-Mobile, or Verizon when you enroll... this is the dealbreaker for me.” (_zie) - “Klarna doesn't want to give me a high limit, so this is actually worse.” (LoganDark) - “It will be curious to see if the first Klarna defaults will start triggering a future Restricted Mode on the phone.” (kotaKat)

6. 对苹果商业策略的宏观批评 - 观点:认为此举是苹果在硬件价格上涨背景下,通过分期付款吸引消费者以维持高股价的策略。 - 关键引用: - “With hardware prices increasing, selling financially challenged people on 'cheap' monthly payments seem like one way to keep the stock price pumped.” (user00005) - “This kind of business model is just another manifestation of 'you'll own nothing and be happy.'” (drnick1)